Technology has disrupted most industries over the past couple of decades, streamlining and improving service offerings in successive waves. The parking industry is no different, with the current wave of change including customer identification technologies such as Licence Plate Recognition (LPR), mobile phone apps, replacing tickets and RFID cards. We now commonly rely on apps and the web to find, reserve, and pay for parking in an age of on-demand, real time, and touch-free expectation.
As updated access control systems and parking guidance sensors and solutions have been deployed and consumer confidence in using online tools has grown, the amount of data being generated has grown exponentially; allowing insights into usage and behaviours that inform business decisions around availability, pricing, and occupancy expectations.
In short, technology has been helping to make parking more efficient, more customer-friendly, and at the same time, more valuable to the asset owner and associated business(es).
The management and reporting software that accompanies parking technology systems is a huge benefit to operators in terms of their management decision making. Parking guidance has reduced the uncertainty and time taken to find a parking space and improved customer experience and loyalty to the business in the process. When parkers are advised of availability via real-time signage before they even enter a parking facility, they are unlikely to drive elsewhere. Even a gradual improvement to occupancy as a result of a Parking Guidance Solution (PGS) investment can lead to significant additional revenue each year.
The use of parking guidance technology extends beyond just car parks as this case study shows. Any area where space is at a premium and congestion results - such as the loading dock in this example – will benefit from the occupancy information that a PGS can provide, in order to prevent inefficiencies and bottlenecks.
With the uptake of smart cities thinking and planning, utilising the data that parking technology generates can help councils and governments plan future infrastructure based on traffic patterns, behavioural insights, and predictive revenues.
Parking technologies are insightful, adaptable, and agile with an application that will be wide-ranging beyond carparks as we head into the future.
More organisations are looking for environmentally friendly solutions that meet their need to help manage congestion – and parking guidance is an easy win.
Now is the time to take advantage of the technologies that will help entice customers back to your business and create operational efficiencies.
As we grapple with the gradual emergence from lock down, Individual venues all have a part to play, including parking facilities, to help stop the spread of the virus.
With Park Agility’s precinct signage solution, whole regions and congested precinct areas can be transformed to provide a world class visitor experience.
How will you choose to get to work in the coming months as lockdowns ease?
There are currently many hard financial decisions to make as our cities slow down. Yet for car park owners, there’s never been a better time to set yourself up to improve future yield and congestion.
Amid the global health pandemic, here are the practical steps and recommendations we implement immediately to ensure a safe working environment for our team, our clients and the community at large.
A massive spike in car park accidents over summer has been recently revealed by insurer AAMI. What can car parks do to improve both safety and customer experience?
As the up-take of electric vehicles accelerates, charging bays and accompanying customer experience offerings are a potential point of difference. Will your car park business model leverage it?
Our seven tips on what to look for when selecting a parking guidance system to invest in for your car park asset.
How can the parking industry prepare for and leverage the trends that are shaping the future of parking?
Installing parking guidance systems (PGS) are becoming more common among commercial car parking facilities because the benefits for asset owners and managers are multiple.
Opportunities in the parking industry abound with the rise of mobility as a service (MaaS)
From a single carpark to a smarter city, the core purpose and benefits of parking guidance systems and sensor technology remain the same
With increasing car park guidance technology, exploration into self-driving cars and a shift towards electric cars, it’s reasonable to ask what the future of parking looks like.
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